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Social Media Platforms to Watch in 2020

Social Media Platforms to Watch in 2020

As we enter a completely new decade, social media experts are looking at a few up-and-coming platforms that could compete with established social networks for younger users and consumers over the next five years. Although Facebook, Instagram, and YouTube are as...
How to Claim and Optimize Your GMB Listing

How to Claim and Optimize Your GMB Listing

In recent years, Google has revamped its “Google My Business” (GMB) program to provide data to business owners more efficiently. It also makes it easier for people to search for local businesses. If your business isn’t listed under GMB, it should be. The amount of...
2019 Social Media Marketing Trends

2019 Social Media Marketing Trends

In the ever-changing world of digital marketing, social media is a major player for companies of all sizes. With 2019 halfway over, there’s no better time than now to examine what’s in and what’s out when it comes to this year’s social media trends.  Audiences Love...
Marketing Trend Spotlight: Influencer Marketing

Marketing Trend Spotlight: Influencer Marketing

In past blogs, we’ve discussed various aspects of branding, marketing, social media, and how everything ties together to ultimately help your company, or even yourself, grow. While there are so many different ways to go about personal or corporate branding, it seems...
Personal Branding for Entrepreneurs

Personal Branding for Entrepreneurs

Successful entrepreneurship is much more than starting your own business and branding that business.  As an entrepreneur, you are often the face of your business ventures and having a strong personal brand, is essential to building yourself up as a business owner....
Top PR Strategies for New & Growing Businesses

Top PR Strategies for New & Growing Businesses

As a company that’s just starting or one that’s gone through its early phases and is looking for effective ways to grow, your PR strategy is critical. However, in the early stages of business, PR can sometimes be tricky due to limited budgets and the expected...