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Social Media Platforms to Watch in 2020

Social Media Platforms to Watch in 2020

As we enter a completely new decade, social media experts are looking at a few up-and-coming platforms that could compete with established social networks for younger users and consumers over the next five years. Although Facebook, Instagram, and YouTube are as...
Maintaining Professionalism in a Casual Workplace

Maintaining Professionalism in a Casual Workplace

Executives and managers of many companies like to promote a casual atmosphere. That said, such an environment shouldn’t come at the cost of being professional. Professionalism can still be maintained in a casual workplace, provided all employees understand the laws of...
Job Search Basics: Standing Out and Getting Hired

Job Search Basics: Standing Out and Getting Hired

Job searches can be stressful and overwhelming, especially if you’ve been out of the workforce for a long time, are entering a competitive field, or don’t have much on-the-job experience. Thanks to modern technology, most applications are completed in just a few...
How to Claim and Optimize Your GMB Listing

How to Claim and Optimize Your GMB Listing

In recent years, Google has revamped its “Google My Business” (GMB) program to provide data to business owners more efficiently. It also makes it easier for people to search for local businesses. If your business isn’t listed under GMB, it should be. The amount of...
Advice for Women in Leadership

Advice for Women in Leadership

Leadership in today’s America can be categorized by troubling statistics—while women outnumber men on college campuses, they hold only 5 to 20% of leadership positions in various fields and industries. As more and more women carve paths for themselves at companies,...
How to Retain Talent With Positive Leadership

How to Retain Talent With Positive Leadership

As an entrepreneur, small business owner, or CEO of a large organization, there’s one key factor that links these positions together: leadership. As someone who has built a business from the ground up, being an effective leader has become a very crucial part of the...